What I do

Communications expertise, built over 25 years

From content and design strategy for global financial institutions to editorial strategy for graduate careers platform, to security and defence analysis. I bring deep experience across every stage of the content lifecycle.

Editorial Strategy & Management

End-to-end content direction for digital and print publications. I set content strategy, manage editorial calendars, brief and commission writers, and ensure every piece lands with clarity and purpose. Additional services include speeches, scriptwriting and more.

Content strategyEditorial directionCommissioningBudget management

Thought Leadership & C-Suite Content

Curated, authoritative long-form content for senior audiences — white papers, analytical reports, executive commentary and investor-facing copy. Produced for leading names in financial services, private banking and healthcare.

Long-form writingFinancial servicesHealthcareWhite papers

Social Copy

I create engaging, audience-focused social copy and email marketing content that strengthens brand positioning, drives engagement and supports business objectives. Particularly on LinkedIn, I translate complex insights into compelling, professional messaging, combining strategic storytelling, platform expertise and clear calls to action to build awareness, nurture relationships and deliver meaningful results.

SocialLinkedInEmailScriptwriting

Content Design & UX Writing

User-centred content design for digital products and platforms. Drawing on my work with major clients across various industries, I can deliver crafted user experiences — help pages, agent scripts, workflows and knowledge-base content.

UX writingContent designHelp contentDigital platforms

AI Content & LLM Training

Iterative training and quality assurance for large language models, both commercial and bespoke. I develop and refine AI-generated responses, storyboard suites and knowledge-base entries to meet accuracy and tone-of-voice standards.

LLM trainingAI contentQuality assurancePrompt engineering

Content Migration & Strategy

Structured content audits, migration planning and XML/HTML editing for organisations moving platforms or refreshing their digital estate. I bring both editorial judgement and technical familiarity to large-scale content projects.

Content migrationXML/HTMLContent auditPlatform transitions

Sectors I work in

Financial Services & Private Banking
Healthcare & Life Sciences
Defence & International Affairs
Graduate Recruitment & Education
E-commerce & Digital Platforms
Media & Contract Publishing

Ready to work together?

I'm available for remote projects and can start immediately. Get in touch to discuss your requirements.